Development Features of the Lego Business History

The company began to expand into new frontiers of the doll industry. Four decades ago LEGO begun to target young girls with the opening of furnishings and dollhouses; in 1974 that introduced the first real human figures, referred to as Minifigures; in addition to 1979 that expanded into space with sets featuring astronaut minifigures, rockets, lunar rovers and spaceships. The Scala series debuted that same year, a line of jewelry elements aimed toward young girls. This period also found the creation of a supervision structure, with Godtfred Kirk Christiansen’s son and daughter Kjeld Kirk Kristiansen subscribing the bureaucratic staff and working to modernize the company’s manufacturing strategies.

The 1971s also saw the introduction of a method that allowed customers to select certain bricks they wished to purchase and create their own types, rather than purchase pre-made solutions; this was popular with adults, as well as children. In the same decade, Seglar branched out into medieval territory when using the Castle idea, and in 1980 the company added their first train sets to its selection.

In 1989 Lego released the Pirate idea, and with it a wide variety of pirate boats, wilderness islands and treasure. The business also expanded its variety of facial expression, adding beards, eye bits and lip stick in addition to the regular two sight and laugh. Some old Lego coin collectors resented these changes, choosing the more basic faces of earlier styles.

As Seglar expanded into a huge multinational corporation, it had to find ways in order to meet the needs of the big name customers like Focus on, Wal-Mart and Toys ‘R’ Us, which will demanded bigger selections and faster shipment times. Maintain https://lego-x.com/2019/10/30/today-lego-fan-tomorrow-it-architect-and-vdr-provider/ with these demands, the company began to reduce total production moment for new products by making more by using computerized assemblage systems.

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